the campaign :: getting the word
storyboard :: pledge
:: preparedness guide (pdf)
NCCPC Media Campaigns
United for a Stronger America
response to the terrorist attacks of September 11, 2001, the National
Crime Prevention Council launched a major public service advertising
(PSA) campaign in partnership with The Advertising Council, U.S.
Department of Justice, and the Crime Prevention Coalition of America.
|Note: The telephone number of the USACorps is
Goal of the United for a Stronger America Campaign
Americans felt vulnerable after the attacks. But, at the same time
they gave of themselves--time, money, food, blood, and some even
their lives. Citizens are now asking what they can do to be safe,
and what they can do to help others. Thus the PSA campaign has a
dual purpose: to allay fear by helping citizens to establish some
measure of control, and provide direction for the powerful readiness
to contribute and get involved.
The U.S. government and military are responding to the attacks.
It is now time to let citizens know what concrete things they can
do to respond...now, today. The PSA will trigger awareness and a
booklet (pdf), the response piece to the
PSA, will provide ideas for action at home and in the workplace,
neighborhood and community. The booklet will also provide critical
information on emergency preparedness and how and when to report
Crime, and in this case, terrorism, can isolate us, driving us
to huddle alone in fear. But our actions, as citizens of this wonderful
country, must be the opposite. We must use the events of September
11, 2001 not to paralyze, but to spur commitment--to our families,
our neighbors, to emergency preparedness and to reporting crime.
It is a time that calls for passionate civic involvement and connection
Request information about public service ads using the online
form or call Michelle Robinson, Media Manager, 202-261-4184.